{"id":2600,"date":"2015-06-25T00:00:00","date_gmt":"2015-06-24T22:00:00","guid":{"rendered":"https:\/\/www.maplatine.com\/blog\/clearaudio-maplatine-com-event-the-big-day\/"},"modified":"2017-11-23T09:37:19","modified_gmt":"2017-11-23T08:37:19","slug":"clearaudio-maplatine-com-event-the-big-day","status":"publish","type":"post","link":"https:\/\/www.maplatine.com\/blog\/en\/clearaudio-maplatine-com-event-the-big-day\/","title":{"rendered":"Clearaudio-maPlatine.com event &#8211; The Big Day"},"content":{"rendered":"<p>Here is a second article covering the Clearaudio-maPlatine.com event! For information about the event preparations, click <a title=\"Read about the preparations of the Clearaudio event\" href=\"https:\/\/www.maplatine.com\/blogs\/186-evenement-clearaudio-maplatinecom-preparation\" target=\"_blank\"><strong>HERE<\/strong><\/a>. <\/p>\n<h2>Wednesday 10 June; 10.30 a.m. \u2013 Journalists arrive<\/h2>\n<p> Journalists start to arrive, taking the opportunity of a quiet moment to interview Robert Suchy and Franck our product expert and co-founder of maPlatine.com. They also took the time to take a few shots of the products on display for the demos with <a title=\"Browse our selection of Hi-Fi headphones\" href=\"https:\/\/www.maplatine.com\/29-casques-hi-fi\" target=\"_blank\">headphones<\/a> and record cleaning and ask questions.  <img loading=\"lazy\" decoding=\"async\" style=\"float: left\" title=\"Interview de Franck par les journalistes\" src=\"https:\/\/www.maplatine.com\/img\/cms\/interview%20franck%20maPlatine.jpg\" alt=\"Interview de Franck par les journalistes\" width=\"400\" height=\"400\" \/>  <img loading=\"lazy\" decoding=\"async\" style=\"margin-left: auto;margin-right: auto\" title=\"Interview de Rober Suchy par les journalistes\" src=\"https:\/\/www.maplatine.com\/img\/cms\/interview%20Robert%20suchy.png\" alt=\"Interview de Rober Suchy par les journalistes\" width=\"300\" height=\"195\" \/>  <img loading=\"lazy\" decoding=\"async\" style=\"margin-left: auto;margin-right: auto\" title=\"Ecoute au casque\" src=\"https:\/\/www.maplatine.com\/img\/cms\/Table%20event%20-insta.jpg\" alt=\"Ecoute au casque\" width=\"300\" height=\"300\" \/> <\/p>\n<h2>Wednesday 10 June; 11.30 a.m. \u2013 Presentation of Clearaudio to the journalists<\/h2>\n<p> Robert Suchy explains <a title=\"Browse Clearaudio's product range\" href=\"https:\/\/www.maplatine.com\/37_clearaudio\" target=\"_blank\">Clearaudio<\/a>&#8216;s philosophy and the manufacturing processes.  To put his words into action, we went to the room with the <a title=\"Browse the Master Innovation vinyl turntable\" href=\"https:\/\/www.maplatine.com\/platines-vinyles-manuelles\/1208-platine-vinyle-clearaudio-master-innovation.html#.VYu_RPntlBc\" target=\"_blank\">Master Innovation vinyl turntable<\/a>. &#8216;Close your eyes and feel the music&#8217; is the way to approach the <strong>Master Innovation<\/strong> and we were heartily encouraged to follow Robert Suchy&#8217;s example!  <img loading=\"lazy\" decoding=\"async\" style=\"margin-left: auto;margin-right: auto\" title=\"La platine vinyle Master Innovation\" src=\"https:\/\/www.maplatine.com\/img\/cms\/Platine%20Master%20Innovation(2)-Insta.jpg\" alt=\"La platine vinyle Master Innovation\" width=\"300\" height=\"300\" \/>  <strong>Clearaudio<\/strong>&#8216;s prime concern is to allow listeners to feel the music via its products (<a title=\"Browse our selection of turntables\" href=\"https:\/\/www.maplatine.com\/6-platines-vinyles\" target=\"_blank\">turntables,<\/a> <a title=\"Browse our selection of cartridges\" href=\"https:\/\/www.maplatine.com\/7-cellules\" target=\"_blank\">cartridges<\/a>, <a title=\"Our selection of phono preamplifiers\" href=\"https:\/\/www.maplatine.com\/17-preamplificateurs-phono\" target=\"_blank\">phono preamps<\/a>, etc.). The trial session started with a <a title=\"Find out about Clearaudio's vinyl record\" href=\"https:\/\/www.maplatine.com\/outils-de-reglages-et-huiles\/1223-disque-clearaudio-percusion-record-the-o-zone-percusion-group.html#.VYwJiPntlBc\" target=\"_blank\">vinyl record<\/a> produced by <a title=\"Clearaudio\" href=\"https:\/\/www.maplatine.com\/37_clearaudio\" target=\"_blank\">Clearaudio<\/a> that brings percussions to centre stage with great subtleness.  <img loading=\"lazy\" decoding=\"async\" style=\"margin-left: auto;margin-right: auto\" title=\"Le syst\u00e8me Hi-Fi Master Innovation\" src=\"https:\/\/www.maplatine.com\/img\/cms\/systeme%20clearaudio%20master%20innovation.png\" alt=\"Le syst\u00e8me Hi-Fi Master Innovation\" width=\"600\" height=\"203\" \/> <\/p>\n<h2>Wednesday 10 June; 12:00 p.m. \u2013 Demo of the static elements<\/h2>\n<p> At around noon, we went to the &#8216;small room&#8217; where the &#8216;newborn&#8217; is on display: the <a title=\"Clearaudio Double Matrix Sonic record cleaner\" href=\"https:\/\/www.maplatine.com\/accessoires\/1132-machine-a-laver-les-disques-clearaudio-double-matrix-sonic.html#.VYvA0vntlBc\" target=\"_blank\">Double Matrix Sonic record cleaner<\/a> released in early 2015, along with two new <strong>turntables<\/strong>: the <a title=\"Browse for the Ovation turntable\" href=\"https:\/\/www.maplatine.com\/platines-vinyles-manuelles\/1210-platine-vinyle-manuelle-clearaudio-ovation.html#.VYvA-PntlBc\" target=\"_blank\">Ovation<\/a> and the<a title=\"Browse for the Innovation turntable\" href=\"https:\/\/www.maplatine.com\/platines-vinyles-manuelles\/1209-platine-vinyle-manuelle-clearaduio-innovation.html#.VYvBE_ntlBc\" target=\"_blank\">Innovation<\/a>.  <img loading=\"lazy\" decoding=\"async\" style=\"margin-left: auto;margin-right: auto\" title=\"Machine \u00e0 laver les disques vinyles Clearaudio Double Matrix Sonic\" src=\"https:\/\/www.maplatine.com\/img\/cms\/Machine%20a%20laver-Insta.jpg\" alt=\"Machine \u00e0 laver les disques vinyles Clearaudio Double Matrix Sonic\" width=\"300\" height=\"300\" \/>  <img loading=\"lazy\" decoding=\"async\" title=\"D\u00e9couvrez la platine vinyle Innovation\" src=\"https:\/\/www.maplatine.com\/img\/cms\/innovation.JPG\" alt=\"D\u00e9couvrez la platine vinyle Innovation\" width=\"300\" height=\"300\" \/> <img loading=\"lazy\" decoding=\"async\" title=\"La platine vinyle Ovation\" src=\"https:\/\/www.maplatine.com\/img\/cms\/Ovation-Insta.jpg\" alt=\"La platine vinyle Ovation\" width=\"300\" height=\"300\" \/> <\/p>\n<h2>Focus on Clearaudio&#8217;s Double Matrix Sonic record cleaner<\/h2>\n<p> By way of introduction to the <strong>vinyl record cleaner<\/strong> Robert Suchy asked the audience what the most important element for record lovers was. The answer to that is obviously a clean record to be able to play it for as long as possible and enjoy the sound performance of our system.  <img loading=\"lazy\" decoding=\"async\" style=\"margin-left: auto;margin-right: auto\" title=\"Tweet machine \u00e0 laver les disques\" src=\"https:\/\/www.maplatine.com\/img\/cms\/tweet%20machine%20a%20laver%20les%20disques%20Matrix%20Sonic%20Clearaudio%202.png\" alt=\"Tweet machine \u00e0 laver les disques\" width=\"592\" height=\"77\" \/>  And this is precisely the purpose that the record cleaner developed by Clearaudio serves. Robert Suchy then explained the operation and technology behind the machine, whose main features are:  &#8211; Its<strong> Ultra-Sonic power<\/strong> that literally picks up any dirt and dust lodged deep down inside the groove &#8211; <strong>The fully automatic cleaning process.<\/strong> All you have to do is put the record in place and the machine does the rest: you don&#8217;t have to apply the product on the surface of the LP, a small reservoir with a pump does it all for you, unlike the <a title=\"Browse for the Smart Matrix Pro record cleaner\" href=\"https:\/\/www.maplatine.com\/machines-a-laver\/470-machine-a-laver-les-disques-clearaudio-smart-matrix-pro-silver.html#.VYvBhfntlBc\" target=\"_blank\">Smart Matrix Pro machine<\/a> &#8211; Unlike its little sister, the Smart Matrix Pro, with <strong>its double sided cleaning<\/strong>, you do not have to turn the record over to clean each side with the <a title=\"Browse for Clearaudio's Double Matrix Sonic record cleaner \" href=\"https:\/\/www.maplatine.com\/accessoires\/1132-machine-a-laver-les-disques-clearaudio-double-matrix-sonic.html#.VYvBu_ntlBc\" target=\"_blank\">Double Matrix Sonic<\/a>. &#8211; <a title=\"Clearaudio\" href=\"https:\/\/www.maplatine.com\/37_clearaudio\" target=\"_blank\">Clearaudio<\/a> has focused on the <strong>noise<\/strong> of this machine, especially for the vacuum cycle. The <strong>Matrix Sonic<\/strong> is very silent compared with its younger sibling. You can easily clean your LPs and listen to good music on your <a title=\"Our selection of vinyl turntables\" href=\"https:\/\/www.maplatine.com\/6-platines-vinyles\" target=\"_blank\">vinyl turntable<\/a>! \ud83d\ude42  A demo then took place. Robert Suchy asked journalists to touch a record. Fingers leave a greasy mark on the surface of the record and are often difficult to clean off. The result blew the crowd&#8217;s mind away! The record came out in pristine condition!  <img loading=\"lazy\" decoding=\"async\" style=\"margin-left: auto;margin-right: auto\" title=\"La machine \u00e0 laver Double Matrix Sonic\" src=\"https:\/\/www.maplatine.com\/img\/cms\/demo%20matrix%20sonic%20journalistes.jpg\" alt=\"La machine \u00e0 laver Double Matrix Sonic\" width=\"225\" height=\"300\" \/>  Franck, the co-founder of maPlatine.com took the opportunity to share an anecdote about the <a title=\"Our selection of record cleaners\" href=\"https:\/\/www.maplatine.com\/46-machines-a-laver\" target=\"_blank\">machine<\/a>. Franck loves music and has an extensive record collection, some of which are rare and thus valuable. He also told us that on the record market, there were several categories. Below are a few of them, from the most expensive to the least expensive:  &#8211; New and never opened (Mint) &#8211; Open packaging but as new (VG+: Very Good +): sleeve in mint condition, almost new and no surface noise &#8211; Packaging open with a bit of surface noise (VG or VG-)  One day, Franck uncovered a rare record that he had wanted for a long time. Considering the extortionate price of the record in Mint condition, he found someone who was selling it 3 times cheaper in VG-. The record he got had been lying in a loft for years and was covered with mould and dust and just couldn&#8217;t be played! So he used the <a title=\"Smart Matrix Pro record cleaner\" href=\"https:\/\/www.maplatine.com\/machines-a-laver\/470-machine-a-laver-les-disques-clearaudio-smart-matrix-pro-silver.html#.VYvClfntlBc\" target=\"_blank\"><strong>Smart Matrix Pro record cleaner<\/strong><\/a>by <strong>Clearaudio<\/strong> and the record came out as good as new (VG+).  &#8216;That&#8217;s why the <a title=\"Our selection of record cleaners \" href=\"https:\/\/www.maplatine.com\/46-machines-a-laver\" target=\"_blank\">record cleaner<\/a> is so important, you may think that a record is worthless and scratched when in fact it&#8217;s only dirty&#8217;.  <img loading=\"lazy\" decoding=\"async\" style=\"margin-left: auto;margin-right: auto\" title=\"Tweet Machine \u00e0 laver les disques\" src=\"https:\/\/www.maplatine.com\/img\/cms\/tweet%20machine%20a%20laver%20les%20disques%20Matrix%20Sonic%20Clearaudio.png\" alt=\"Tweet Machine \u00e0 laver les disques\" width=\"607\" height=\"115\" \/> <\/p>\n<h2>Focus on the Ovation and Innovation turntables<\/h2>\n<p> We then moved on to explanations about the <strong>Ovation and Innovation turntables<\/strong>. The two <a title=\"Our selection of vinyl turntables\" href=\"https:\/\/www.maplatine.com\/6-platines-vinyles\" target=\"_blank\">turntables<\/a> have magnetic bearing tonearms, allowing the tonearm to levitate between two powerful magnets, which minimises friction and improves the sonic performance of your Hi-Fi system.  <img loading=\"lazy\" decoding=\"async\" title=\"La platine vinyle Ovation\" src=\"https:\/\/www.maplatine.com\/img\/cms\/platine%20vinyle%20ovation.jpg\" alt=\"La platine vinyle Ovation\" width=\"225\" height=\"300\" \/> <img loading=\"lazy\" decoding=\"async\" title=\"La platine vinyle Innovation\" src=\"https:\/\/www.maplatine.com\/img\/cms\/platine%20innovation.jpg\" alt=\"La platine vinyle Innovation\" width=\"300\" height=\"300\" \/>  These <a title=\"Our selection of vinyl turntables\" href=\"https:\/\/www.maplatine.com\/6-platines-vinyles?id_manufacturer=37&amp;orderby=price&amp;orderway=asc&amp;id_manufacturer=0\" target=\"_blank\">two vinyl turntables<\/a> are typically very heavy. Their weight makes them much less sensitive to ambient vibration or that generated by the motor for example. The quality of the materials used to obtain this kind of weight cannot be applied to more affordable <strong>turntables<\/strong>.  The platter of the <a title=\"Browse for Clearaudio's Ovation vinyl turntable\" href=\"https:\/\/www.maplatine.com\/platines-vinyles-manuelles\/1210-platine-vinyle-manuelle-clearaudio-ovation.html#.VYvDffntlBc\" target=\"_blank\">Ovation vinyl turntable<\/a> features many cavities that each accommodate around 100,000 metal micro-balls! This does not only increase the weight of course, it specifically dampens vibrations to which the turntable might be subject. This clever process is courtesy of <strong>Clearaudio<\/strong>!  The <a title=\"Browse for Clearaudio's Innovation vinyl turntable\" href=\"https:\/\/www.maplatine.com\/platines-vinyles-manuelles\/1209-platine-vinyle-manuelle-clearaduio-innovation.html#.VYvDx_ntlBc\" target=\"_blank\">Clearaudio Innovation vinyl turntable<\/a>, the younger sibling of the <a title=\"Browse for the Master Innovation \" href=\"https:\/\/www.maplatine.com\/platines-vinyles-manuelles\/1208-platine-vinyle-clearaudio-master-innovation.html\" target=\"_blank\">Master Innovation turntable<\/a> has a very exclusive triangular shape. <strong>Clearaudio<\/strong>&#8216;s R&amp;D centre conducted extensive research work and found out that the smaller the surface area, the more stability the <strong>vinyl turntable<\/strong> would have. They successfully combined weight and reduced surface to give the <strong>Innovation turntable<\/strong> its triangular design. Hence the unique platter design minimises the surface area and enables the use of a very hard material. The triangular design was the ideal compromise. In Robert Suchy&#8217;s own words: &#8216;The design serves the purpose and not the opposite&#8217;. We think that the uncluttered design of this turntable is truly amazing.  <img loading=\"lazy\" decoding=\"async\" style=\"margin-left: auto;margin-right: auto\" title=\"Tweet sur l'\u00e9v\u00e9nement\" src=\"https:\/\/www.maplatine.com\/img\/cms\/la%20forme%20suit%20la%20fonction%20et%20non%20l%20inverse.png\" alt=\"Tweet sur l'\u00e9v\u00e9nement\" width=\"574\" height=\"95\" \/> <\/p>\n<h2>Wednesday 10 June; 1.15 p.m.- Lunch with journalists and the Clearaudio team<\/h2>\n<p> It is now time to take a break and have a bite to eat. Lunch was at the Golf Cap Malo restaurant.  <img loading=\"lazy\" decoding=\"async\" style=\"margin-left: auto;margin-right: auto\" title=\"D\u00e9jeun\u00e9 de l'\u00e9v\u00e9nement \" src=\"https:\/\/www.maplatine.com\/img\/cms\/dejeun\u00e9%20clearaudio.png\" alt=\"D\u00e9jeun\u00e9 de l'\u00e9v\u00e9nement \" width=\"450\" height=\"299\" \/>  We even met some of our guest customers who were attending the 2.30 p.m. session!  Last article covering the Clearaudio &#8211; maPlatine.com event next week!  <a title=\"Part 3 of the Clearaudio-maPlatine event\" href=\"https:\/\/www.maplatine.com\/blogs\/191-evenement-clearaudio-maplatinecom-jour-j-partie-3\" target=\"_blank\"><span style=\"color: #ff0000\"><strong>PART 3 &gt;&gt; HERE<\/strong><\/span><\/a> <\/p>\n<p style=\"text-align: center\"><strong>Relive the event through this video!<\/strong><\/p>\n<p style=\"text-align: center\"><strong>\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here is a second article covering the Clearaudio-maPlatine.com event! For information about the event preparations, click HERE. Wednesday 10 June; 10.30 a.m. \u2013 Journalists arrive Journalists start to arrive, taking the opportunity of a quiet moment to interview Robert Suchy and Franck our product expert and co-founder of maPlatine.com. They also took the time to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1409,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.maplatine.com\/blog\/en\/wp-json\/wp\/v2\/posts\/2600"}],"collection":[{"href":"https:\/\/www.maplatine.com\/blog\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.maplatine.com\/blog\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.maplatine.com\/blog\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.maplatine.com\/blog\/en\/wp-json\/wp\/v2\/comments?post=2600"}],"version-history":[{"count":1,"href":"https:\/\/www.maplatine.com\/blog\/en\/wp-json\/wp\/v2\/posts\/2600\/revisions"}],"predecessor-version":[{"id":2641,"href":"https:\/\/www.maplatine.com\/blog\/en\/wp-json\/wp\/v2\/posts\/2600\/revisions\/2641"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.maplatine.com\/blog\/en\/wp-json\/wp\/v2\/media\/1409"}],"wp:attachment":[{"href":"https:\/\/www.maplatine.com\/blog\/en\/wp-json\/wp\/v2\/media?parent=2600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.maplatine.com\/blog\/en\/wp-json\/wp\/v2\/categories?post=2600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.maplatine.com\/blog\/en\/wp-json\/wp\/v2\/tags?post=2600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}